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Name: |
Shantanu Rao |
Birth date: |
13 Aug. 1975 |
e-mail: |
shanuwini@yahoo.com |
Experience: |
15+ years |
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Business Domains : |
E commerce, Ware house management, Travel and Hospitality, Automobiles, Finance, Business Intelligence, Health Care |
Platforms : |
Web, Mobile, Consumer Electronics (Embedded systems) |
UX : |
Interaction Design/Usability, Visual interface |
Other : |
Video and audio editing, Music composing/sequencing, Photography, Conducting trainings/Seminars |
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1999 |
Master of Design (M-Des) |
Industrial Design Center - I.I.T. Bombay |
1996 |
Applied arts |
Abhinav Kala Mahavidyalay - Pune |
1996 |
BAsic Course in Photography |
Fergusson College - Pune |
1991 |
S.S.C |
Seth Dagduram Katariya High School - Pune |
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MIcrosoft India (Jan 2018 Till Date) |
Place : |
Hydrabad |
Designation : |
Sr.Designer (UX) |
Work Profile : |
Responsibilities
• Partner with Business and strategies Experience solutions
• Work with Product owners and build highly usable and consumer grade business applications
• Build scalable UX frame works/platforms
• Advocate UCD and create awareness among the product owners and PM community about UCD.
• Align UX delivery with the agile methodology
• Validate UX strategy based on the user benefits and business impact it would create
• Break down the org vision into actionable plan at my level and align with business & engineering teams to move forward towards the vision. |
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Persistent Systems. (Mar 2015 Till Date) |
Place : |
Pune India |
Designation : |
Sr.Manager (UX) |
Work Profile : |
Responsibilities
• Strategizing UX solutions for web & mobile apps, as well as products
• User research and discovery for business understanding.
• Onsite “Collaborative design workshops” for business requirement understanding with the stake holders.
• Interaction Design & delivery for UX solutions
Other activities
• RFP responses – Creating Proof of Concept for the pre-sale activities
• Strategizing UX approach for pre-sales activities/Estimations for proposals |
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IGATE Global Solutions Ltd. – 1 year 3months (Nov 2013 to Feb. 2015) |
Place : |
Pune India |
Designation : |
Technical Architect (UX) |
Work Profile : |
• RFP responses – Creating Proof of Concept for the pre-sale activities
• Strategizing UX approach for pre-sales activities/Estimations for proposals
• Client connect for Understanding Business requirement and project requirements
• Conducting workshops at Client location (UK, HongKong, China)for Discovery phase
& Collaborative design
• Strategizing UX approach for projects
• Interaction Design / Visual Interface design
• Expert reviews on existing applications/Comparative analysis
• Supervising Industrial design projects, Managing team and deliverables
Conceptualizing and creating UX capability deck.
• Building GTM strategy
• Structuring of the Group Hierarchy
• Defining roles and responsibilities for UX practice
• Creating Case studies in a story telling format/Creative writing
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Commercial Break – 1 year 4months (July 2012 to Oct. 2013) |
Place : |
London, UK |
Description : |
Took a break for an year, Travelled to the UK and did the following |
Work undertaken : |
• Music composing – resulting into a Music album (Preview)
• Photography – Captured UK through my camera (View)
• Corporate Website for Kinetic Motors
• Multimedia presentation for Praj Industries
• Mobile App – POC “My Itinerary”
• Re-Design of an Airline e-ticket
• My portfolio |
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Cognizant (July 2012 to July 2012) |
Place : |
PUNE |
Description : |
Joined Cognizant Pune, but had to leave in a weeks’ time as I decided to move out of India. |
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Cybage Software – 4 years 2 Months (May 2008 – June 2012) |
Place : |
Pune (India) |
Designation : |
Sr. Manager (UI) |
Work Profile : |
UI Project management
• Requirement gathering, Estimation, , Resource management
• Contributing to RFPs, Pitching activities, Client presentations
• Managing a team of around 20+ people on various projects
• UI Project/resource mentoring
• Process adaptation/Enforcement
UI Tasks
• Usability reviews
• Interaction Design
• Visual QA
• Visual Conceptualization
• Visual Interface
• Branding etc.
Corporate Identity
• Developing corporate identity/Branding for In-house and external clients.
• Creative writing for Marketing communication (Mar-Com) materials
• Photography for Mar-Com material |
Types of Projects Handled : |
Survey management system
Ware house management system & Sales console
Digital Magazine Tablet Platform
Mobile apps and Game conceptualization
Back office application for managing Air travels (T& H )
Merchant registration application (E-com )
Building Brand channels on You Tube for various clients
Travel booking
Automobile Industry - Auto parts management
E-Com applications for one of the largest retail channel in electronic products
RIA app conceptualization & Feature development |
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Philips Design - 4 years (April 2004 – April 2008) |
Place : |
Pune (India) |
Designation |
Senior Designer (Interactive Design) |
Work Profile : |
Interaction Design & Visual Interface for:
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• Mobile Phones |
• Media Players |
• LCD TVs |
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• DVD players |
• Portable Devices |
• Induction Cookers |
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• Food Processor |
• Water Purifier |
• Multimedia apps |
Process Development
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Enhancement and implementation of UI Design + Development process for consumer electronic products.
This process was nominated by Philips APAC region for a patent.
It is being followed by various branches globally. |
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Use of PC simulation for Product testing with end consumers.
This process was adapted for UI development of other products in Hong Kong |
Other Responsibilities
• Multimedia & Web
• Product Launch Presentation
• Video Presentations
• Music composing &Sequencing
• Data management and archiving |
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Approva Systems Pvt. Ltd. - 5 months (Nov. 2003 – March 2004) |
Place : |
Pune (India) |
Designation : |
GUI Designer |
Work Profile : |
• Understand the Feature and create GUI
• Generate mock ups and further convert them into HTML prototype using CSS
• Initiated Automated Installation wizard (Using Flash Action scripting) |
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Freelancing – 4 Months (July 2003 - Oct. 2003) |
Place : |
Pune (India) |
Description |
Working on Corporate web sites, Micro sites, Corporate Multimedia presentations.
Conducting training programs for Macromedia Flash in the corporate sector
Music composing and arranging |
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InfoGlobe (India) Pvt. Ltd. 3 yrs. 5 months (FEB.2000 - July2003) |
Place : |
Bangalore (India) |
Designation : |
Senior Designer |
Work Profile : |
• Web Portal design and development.
• Visual Design for an Educational Portal
• Music based cognitive puzzles (Flash Action scripting Design + Programming) |
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TATA Interactive 8 Months (July 1999 - FEB. 2000) |
Place : |
Mumbai (India) |
Designation : |
Lead Designer |
Work Profile : |
CBTs, WBTs, Multimedia presentation, Web Designing. |
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UI/Web : |
Axure/Visio |
Dream Weaver |
Fireworks |
Flash |
Multimedia : |
Flash | Director | Other Video compilers |
Graphic Design : |
Photoshop | Corel Draw | Illustrator |
Office : |
XL | Power point | Word |
Audio/Video : |
Sound forge | Acid | FL Studio | Adobe Premiere |
Miscl : |
Xara 3D | Font creator | Swish | Research in Various Video CODEC and file formats |
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2016 |
IdeaS Pune |
Talk on UX case study |
2016 |
IIT Powai (IDC) |
As a Speaker at the Design degree show |
2016 |
Photography Workshop |
Conduct Workshop on Abstract photography at Art Sphere |
2015 |
Post Processing Workshop |
Conduct workshop on Photography Post processing |
2010 |
IIT Powai (IDC) |
As an external Examiner/Jury |
2010 |
Pune Design Festival |
As a speaker at the opening event. “Audio semantics. On a lighter note” |
2008 |
IIT Powai (IDC) |
To conduct Training program for Macromedia Flash @ IDC IIT Mumbai |
2006 |
IIT Powai (IDC) |
To conduct a training program for 1st year students on multimedia |
2003 |
IIT Powai (IDC): |
To conduct a lecture for 1st year students – Introduction to multimedia |
2003 |
Cognizant – Pune |
To conduct Macromedia Flash training program |
2003 |
Veritas Software Pune |
Flash MX training at Veritas Software Pune for Designers and developers |
2003 |
Evincere Pune |
For Macromedia Flash training program |
2002 |
Veritas Software Pune |
For Flash MX training at Veritas Software Pune for developers |
2001 |
Arena Multimedia |
As a visiting faculty to teach Dreamweaver and Flash |
1999 |
IIT Powai (IDC): |
As a speaker in a seminar "Business models for Internet"
Subject - Solaris 99 An information exchange project. The audience mainly was people from IT industry |
1999 |
IIT Powai (IDC): |
As a speaker at a seminar. Topic - “An introduction to the digital medium” covering different aspects of Multimedia and its relevance in the current scenario. The audience was mainly art teachers from different art collages of India. |
1998 |
CDAC Pune |
As a visiting lecturer for "Multimedia : An Introduction" for the batch of 98 |
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Passions & Serious Hobbies :-) |
Photography : |
Abstract Photography |
Music : |
Music composing, Digital sequencing and arranging |
Theatre : |
Acting, Directing (Theater), Writing |
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